For FSG to realise their aims of a self sustaining business, Liverpool must be able to compete in revenues in all quarters with their rivals. While TV revenue is determined by the club’s success on the field, and commercial revenue nearly matching Man U and others, the big gap in match day revenues is the one area that has to be reduced. For this to happen, increased capacity is essential.
So far then, redeveloping Anfield seems the common sense approach, but the big issue surrounding redevelopment is the number of corporate boxes. Revenues from such boxes is tremendously important and the Reds have suffered in this regard in recent years. While Anfield only has 32 boxes, Arsenal has 150 and Man U has 200; a sizeable difference. It means the Reds lose £2.5-3million a game to their big four rivals, which amounts to 10s of millions over a single season.
Correct me if I’m wrong on this matter but it has been reported that a redeveloped Anfield could probably only add another 50 corporate boxes to the stadium, which would leave us still over 100 behind Manchester United. The way to compensate for this could be to up ticket prices, as FSG did when they redeveloped Fenway Park instead of moving the Red Sox to a new ballpark, but the financial climate especially around Merseyside would surely make this difficult.
With Ian Ayre also ruling out renaming Anfield yesterday, it means the Reds could also miss out on £100million + which could be accrued from the naming rights of a new stadium. For FSG then, the corporate box issue and the naming rights are two things they need to consider before committing to either redeveloping Anfield or moving to Stanley Park. Both stadium options would see an increase in capacity but as explained above, this is not the only issue, and John W Henry, Tom Werner and Ian Ayre will surely be looking at all the financial implications of both options before making a decision.
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This week it is former LFC WAG Edita Hortova!
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CLICK ON THE IMAGE OR HERE TO GET TO THE GALLERY
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im afraid we have to move to get back were we belong at the pinacle of world football
anyone can see the math here,build the new stadium!! There is nothing to even debate about,if we want to be up there we have to build the new stadium and tht has been the main reason why we have not been competing agaist the likes united and the gunners for the past 20 years!
We have to have a new stadia. and preferably the one the Hickletts commisioned, it was the only thing they got right during their stewardship.
Liverpool have to move, take all the sentimental claptrap away. Everyone said Cup Finals in Cardff would not be the same as at Wembley, they weren’t, they were better. Liverpool supporters will make the new stadium bounce just like they did when we were in Carditt. We’ve got to move with the times and stop hanging onto ‘history’ a new stadium will devlop its own history and the much needed revenue we nned to compete at the top again.
I am a die hard liverpool fan but we keep living in the past. It is now that matters most. We need a new stadium and sell the name. If we don’t we will never be able to compete again and all that we have left is history…
IF LFC STAY WHERE THEY ARE,THEN THEY WILL FALL FURTHER AND FURTHER BEHIND! A REVAMP ON THE PRESENT STADIUM IS A BACKWARD STEP! ALL THE ABOVE COMMENTS ARE TRUE!A NEW STADIUM IS THE WAY TO GO!IF LFC DON’T TAKE THE OPPORTUNITY OF THE NEW,FANTASTIC SITE NOW THEY WILL BE STUCK WHERE THEY ARE FOREVER AND WILL KEEP FALLING BEHIND!
The only issues are cost and revenue. If we can get a decent increase in revenue with a less costly revamp then let’s do that. If not then new stadium. Pontificating about it without the options being presented is fruitless. Let’s wait and see what the options are first.
But it also matters what you got for a revamp..If it is not enough we would still not be able to catch United and Arsenal
I cannot understand what the problem is building a new stadium as when one looks only to the Bundesliga their average crowds are larger than the EPL.
The average stadia over there is as large or larger than Anfield.
I have two questions that are essential, I would like a new stadium, but I read that the old stadium would be collapsed to make a shopping. I would like to make Anfield a museum.
Excuse me, but I live in Argentina, and I love Liverpool with every fiber
of me, and if they wanted to tear down Anfield, I would chain myself to the gate . is
Indeed, we should not stay in the past, but we can not
destroy a monument of football, think of it, have a heart,
Bill Shankly walked through those halls, I could not allow it.
On the other hand, if we can not add more than 50 boxes
we move, but and construction costs? we should
into debt again, it would be like going back to
time of H & G.
I would not want to sell the name, if necessary do it, but my dream would be called Bill Shankly stadium
I think Bill would have wanted, and he deserves it.
Scousers want to stay at Anfield, It’s the woolybacks that want to move!!!!
Its the people scared of change that want to stay, its the people that want LFC to start winning again that want to move.
liverpool must move to a new stadium for all the financally reasons mension also give the naming right to the
highest bidder also it would help to generate the local area and bring employment walkways and entrances can be name by people like shankey and paisley also the stadium that the other two fools had commison looks to be a excellent choice only thing they got right
liverpool football club best in the world
We NEED a N E W Stadium!, cant live in the past there is NO room for Sentiment! and its only right next door FFS!
We should ONLY look forward,Revenue is what is required on a weekly basisand regretfully this cannot be achieved with sentiments.
just look forward? says that only someone who wants the
Liverpool will become a team like chelsea or city, there are values
and ideals that can not be left behind …
We do not know where, unless we know where we come from
We move to a new 65k seater stadium in Stanley Park, Goodison is rightly knocked down and Everton buy Anfield from LFC. With the new stadium naming rights and the money from Everton we could have a new ground without it costing fortunes.
to move or not to move… i believe henry & FSG team will get this right too. ynwa.
Well, it it is still a open race and I am sure we will do the sensable thing…which is…for now…
…waiting for a “verdict” on what is best for Liverpool in the log run.
Lars