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‘Warrior’ Bellamy Shows Off Skills & Shirt in Singapore [video]

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LIVERPOOL FC forward Craig Bellamy has been wowing fans over in the Far East as he promoted his own foundation with the help of Warrior Football in Singapore last Friday, as the brand’s first football ambassador.

The Welshman was welcomed by hundreds of fans and went on to demonstrate a few tricks and skills atop the second-floor balcony of the Fullerton Hotel whilst also attempting to score in a net mounted on a river taxi out in the Singapore River. Later Bellamy headed to the Queensway Shopping Centre for an in-store signing session.

The first 50 fans who had bought the new Warrior kit got the chance to have their merchandise autographed, whilst crowds gathered and began a chorus of ‘You’ll Never Walk Alone’.

Recently Bellamy signed a unique deal which see’s his sponsorship fee from Liverpool’s new kit manufacturer go directly to the Craig Bellamy Foundation in Sierra Leone. The brand have also pledged to work closely with the striker to raise global awareness of the Foundation and build on his work to date.

The Liverpool front man will also work alongside Warrior to develop its debut football boot collection and if the new kit is anything to go by, the boots will certainly be hotly anticipated.

Warrior’s new kit launched last week and the brand has received great feedback from what they’ve developed so far.

Head of Warrior Football Richard Wright stated:

“By partnering our knowledge of making high performance sports apparel with Liverpool FC’s rich history, Warrior has successfully created a kit that will empower players with the means to dominate. Our goal is to breathe new life and energy into the game of football, to make people sit up and take notice by redefining expectations.”

For those who have had their head’s buried in that sand, Warrior Football and the club made a number of design changes to the new strip, which is retro-inspired.

The main inspiration behind the kit was drawn from the 1964/65 version, worn under Club legend, Bill Shankly. The great man believed the high-risk red gave players a physical and psychological edge over their opponents.

The iconic amber yellow Liver Bird emblem has been re-introduced to the new kit, taking centre stage on the shirt as the Club’s crest. Reminiscent of the strip worn between 1976 and 1985 – a time recognised as one of Liverpool FC’s golden eras – the crest has been fully embroidered on to the shirt for only the second time in the Club’s history.

Liverpool are set to wear the new-look home kit for the first time against Toronto FC on 21 July, during the Club’s summer tour of North America.

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Jimmy Areabi (Editor) - @fantasista1077: Huyton raised like Steven Gerrard, football has been my passion since the time I received a Kenny Dalglish badge as a toddler, and I've followed the Reds ever since – something that was easier during the 80s, when I worshipped John Barnes! I've produced work for many football media outlets & am now happy to run a major site on the club I love - providing our fans with a voice, and to bring as much information and news on the club as possible.
Having played football all my life, I aim to continue longer than Stanley Matthews...
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